MIDO 2025

Mark your calendars for MIDO 2025, the premier European exhibition dedicated to optics and optometry. Returning to Fiera Milano from February 8th to 10th, 2025, this live event offers a unique platform for industry leaders to connect and explore the future of eyewear.

Over three dynamic days, MIDO 2025 will showcase cutting-edge advancements across the entire spectrum of the eyewear industry. A global contingent of exhibitors will unveil their latest creations, fostering collaboration and knowledge exchange. Attendees, including established designers, manufacturers, service providers, and leading retailers, will have the opportunity to forge strategic partnerships. These collaborations will span the entire value chain. Professional visitors can embark on a comprehensive sourcing journey, exploring a diverse range of products and services across eight distinct exhibition areas and seven dedicated pavilions. Visitors will explore products and services in areas such as the Fashion District, Lenses, and Tech, among others.

MIDO 2025 extends its offerings beyond traditional trade show elements. Curated product demonstrations, insightful workshops, and high-profile networking events will foster collaboration and inspire innovation. To stay ahead of the curve, visit the Academy showcase, aptly named “The Eyewear Universe”, and discover the most disruptive ideas, technologies, and solutions shaping the future of the industry.

Book your MIDO 2025 early with ExpoBeds to unlock exclusive rates. We offer a variety of hotels across the city. Contact us today for a free, personalized offer!