Fiera Milano in Rho is part of Fiera Milano Group, together with Fiera Milano City and MiCo - Milano Congressi. The Rho trade fair complex is where the company’s headquarters are based, plus it receives most of the major B2B and B2C fairs held in Milan. It is the largest of the three venues, offering a total of 405,000 sq m of exhibition space (345,000 sq m indoors and 60,000 sq m outdoors). Fiera Milano’s capacity ranks it among the biggest exhibition sites in the world.
By hosting exhibitions related to the most representative sectors of the Italian economy and by bringing significant numbers of international visitors, Fiera Milano contributes to the socio-economic development of the region.
Although other fairs were held in the city before the first edition of Fiera Campionaria (the Milan Trade Fair) in 1920, this event is considered the cornerstone in the history of Milan as an exhibition venue. Fiera Campionaria also played an important role in promoting Italian products in the 60s and 70s. The 80s saw the Milan Trade Fair’s transformation into separate exhibitions, each focused on a different sector.
Meanwhile, the fairgrounds underwent major changes - including moving, demolition, rebuilding, expansion and reorganisation. The existing site of Fiera Milano Rho, designed by Massimiliano Fuksas, was opened in 2005. Only 3 years later Fiera Milano was selected to host the Universal Exhibition. The major event took place in 2015.
The most convenient way to reach the Rho fairgrounds by public transport is via subway or train.
Rho Fiera Milano underground station is near the East Entrance. Metro line 1 (Red) stops there.
Rho-Fiera station is also close to the East Entrance and offers multiple connections. Trains EC, FR, R21, R23, REG, RE4, RE5, RV, S5, S6 and S11 stop there.
The venue is located west of Milan, by the A4 motorway.
There are several car parks with combined space for 5000 vehicles for exhibitors and 10,000 vehicles for visitors. Most of the designated parking areas are adjacent to the West Entrance and to the South Entrance of Fiera Milano.
Fiera Milano Rho has 3 entrances – East (Porta Est in Italian), West (Porta Ovest) and South (Porta Sud). The East and West entrances are connected by a passage way. It is over 1 km long and the venue’s 20 pavilions are set on its both sides. Together, the pavilions provide a total of 345,000 sq m of exhibition space.
The nearest pavilions (halls) to the East Entrance are 1,2,3 and 4. Pavilions 15, 24, 13 and 22 are close to the West Entrance, while Fiera Milano’s offices, service centre and Convention Centre are accessible via the South Entrance.
Fiera Milano accommodates numerous trade fairs and exhibitions of international importance. Some of the internally organised events include:
Among the major guest shows in Fiera Milano Rho are: