EICMA

Nov 9, 2021 - Nov 14, 2021 
Fiera Milano, Milan, Italy
Strada Statale Sempione, 28

EICMA 2021, the 78th edition of the premier motorcycle expo, will return to the Fiera Milano on 9 – 14 November 2021. The upcoming show will be crucial for the recovering two-wheel industry after the unprecedented cancellation of its original 2020 dates during the COVID-19 pandemic.

The EICMA 2021 dates are not only on the agenda for industry professionals, the fair also opens its doors to hundreds of thousands of motorcycle lovers. The show perfectly balances B2B and B2C benefits, reserving its first two days (9 – 10 November) for trade and press visitors and welcoming the general public for the rest of its duration. The exhibition features over 1,000 manufacturers displaying the latest two-wheeler models, be they standards, tourers, dirt bikes, or electric motorcycles. Gear and parts producers and service providers also feature prominently in the showcase.

In addition to the outstanding innovations on the show floor, EICMA attracts with a plethora of networking and promotional opportunities for professionals and exciting supporting events. Technical workshops, international conferences and the action-packed outdoor MotoLive area are must-attend.

Over 800,000 EICMA participants will fill the Fiera Milano grounds and hotel availability in the city will quickly run out. Ensure a productive stay in Milan by booking you hotel for EICMA 2021 early on with ExpoBeds. Contact us today to receive a personalised list of excellent and affordable properties.

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quick info

Organiser:EICMA S.p.A.
Founded:1914
Frequency:every year
Next Edition:EICMA 2022
Sectors: Automotive industry
Website:EICMA 

important facts

  • 1880+ EICMA exhibitors in 2019
  • 64% international exhibitors
  • 8 pavilions (2 more compared to the previous EICMA)
  • 46 represented countries
  • 700,000+ visitors
  • 43,600+ operators
  • 4000+ media representatives

past editions

trade fair location
Fiera Milano location map

Fiera Milano

Strada Statale Sempione, 28, Milan, Italy
Coordinates: 45.5197, 9.07896

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