MPV, also known as Salon Marketing Point de Vente is one of the major events for point of sale marketing professionals. The original MPV dates in 2020 had to be postponed due to the COVID-19 pandemic. Now Paris Expo Porte de Versailles will welcome marketing professionals from all over the world at MPV 2021 on 13 to 15 April.
Over 300 exhibitors will present the latest innovations in point of sale marketing at MPV 2021. The exhibition is divided into four main sectors - Permanent and Short-lived POS, Activation, Consulting & Design, Digital Retail, and Fittings & Real Estate. A dedicated START-UP SPACE area will feature promising new companies and ventures such as geolocation, customer journey and behaviour analysis, targeted social network strategies and more. More than 14,000 sales and marketing professionals from a large variety of industrial sectors are expected to attend.
MPV participants will also be treated to three days of additional events at the Conference Space and Agency Space, where they will be able to discover the latest market trends and insights. The popular POPAI Awards will also make a return to highlight the best realisations of retail marketing.
Make the best out of your stay in Paris for the MPV 2021 dates by booking your accommodation with ExpoBeds. We have contracted a variety of properties throughout the city in order to bring you affordable rates in great locations. Request your free travel quote today!
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