mailintage has a long history of frequent changes of organisers. It was first a trade fair for dialog marketing, which took place from 2000 to 2013 annually in June in the Exhibition Centre Nuremberg. During this time, it was organised by the IM Marketing Forum. From 2014 to 2017 the event was called CO-REACH and managed by Nuremberg Messe. It was considered to be the largest trade fair for dialogue marketing in the fields of print, online and cross-media in Europe.
In 2018, Ariane Rieger Medienberatung took over the organisation of the event and the mailingtage was relaunched as a congress trade fair in the business metropolis of Frankfurt. Since then it takes over the Gesellschaftshaus Palmengarten for a single day in autumn. The first two editions of the show proved very successful. In 2019, 800 visitors explored the wide range of products and services offered by 30 industry experts.
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