The annual ITB Berlin is the leading trade show for the tourism industry. With the cancelation of the event in 2020 and the transition to a fully virtual edition in 2021, the expectations for ITB Berlin 2022 are already very high. From 9 to 13 March 2022, the fair will reunite members of the tourism industry from all over the world for their biggest international meeting. More than 120,000 professionals are expected to attend the ITB 2022 dates at Messe Berlin.
Over 10,000 companies from 180 countries are represented on the ITB Berlin show floor. The comprehensive assortment is ordered according to geographical location and divided into clearly distinguished segments like adventure and business travel, cultural tourism, eTravel, hospitality and more. It includes offers from tour operators, hotel enterprises, providers of technological solutions for the industry and various tourism associations. The showcase offers exhibitors a uniquely efficient way to present their products and services to a wide audience, allowing them to generate sales and create profitable partnerships. An advantage of the format is the ITB Buyers Circle, which features the 1,000 top visitors with significant decision-making and purchasing power.
The ITB Convention will once again be held alongside the ITB Berlin 2022 exhibition, revealing key tourism and travel trends for 2021. Its programme boasts more than 200 events led by 400 top industry insiders.
Book your hotel near ITB Berlin 2022 at Messe Berlin ahead of time so you have a wider selection of hotel deals at your disposal. Discover the special room rates the ExpoBeds team has negotiated for the expo dates and secure your stay in Berlin in a matter of minutes. Let us know what your accommodation requirements are and we will send you a free customised offer of ITB 2022 hotels.
In the second year of a 3-year partnership, Georgia will be the Official Cultural Destination of ITB 2022. Visitors will be able to learn everything about the country's cultural heritage.
The Medical tourism and Luxury travel segments will continue to grow in the upcoming ITB edition. The Luxury segment will concentrate on commerce, community and content.
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