Dates of the next edition are not yet known


Fragranze is one of the many interesting Pitti Immagine events, increasingly becoming a leading European hub for the perfumery and beauty product sector.

Who can you meet there

Fragranze hosts top-level brands, innovative newcomers, representatives of leading perfume boutiques and Italian department stores and key buyers from leading fragrance markets worldwide.

Past editions

What makes it special

Fragranze occurs every year in Florence, alongside La Città delle Fragranze (The City of Fragrances) multi-faceted programme.

The trade fair showcases numerous fragrances, exclusive skincare lines and innovations in beauty and wellbeing products.

Quick info

Organiser:Pitti Immagine s.r.l.
Frequency:every year
Next Edition:Fragranze 2023
Sectors: Cosmetics
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Important facts

  • 220+ brands
  • 2,700+ visitors
  • installations, openings, presentations and talk shows

Next editions

Fragranze 2023

Dates are not known yet
Stazione Leopolda /Firenze/
Trade fair location
Stazione Leopolda /Firenze/ location map

Stazione Leopolda /Firenze/

Viale Fratelli Rosselli 5, Florence, Italy
Coordinates: 43.77809 , 11.23796
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