Fragranze

Fragranze 2020 will present the world's best artistic perfumery proposals. Florence, which hosts the event every year, is gradually becoming the international capital of artistic perfumery and research. The increasing international popularity of Fragranze underscores its role as a reference point for the global industry. Attending buyers represent the best stores, the best perfume boutiques and the most important Italian department stores. The fair appeals to both newcomers to the sector and key industry representatives.

Since 2018, “La Città delle Fragranze” (The City of Fragrances) takes place alongside the trade fair. The packed calendar of initiatives that encompass Florence records a high level of participation every year. The complementary multi-faceted program takes a closer look at the market and the cutting edge trends in oilfactory culture.

We invite you to book a hotel near Fragranze 2020 at Stazione Leopolda in Florence well ahead of the trade fair dates. This will give you a wider choice of available properties and better room rates. ExpoBeds works closely with hotels of all categories to provide trade fair attendees with special room rates for the Fragranze 2020 dates. Request a customised hotel offer now, and your personal travel assistant will present you with a free quote.