IAA, standing for Internationale Automobil-Ausstellung or International Automobile Exhibition, is one of Germany's leading shows for the automotive industry. IAA 2021 will mark a new beginning in the fair's over 120 years of history with a move to Munich and a novel open concept that aims to turn it into a comprehensive mobile platform. the upcoming dates for the fair are 7 to 12 September 2021.
Who can you meet there
The IAA show has evolved into a comprehensive platform where all the relevant players in sustainable, individual mobility are present – manufacturers, hi-tech companies, suppliers, mobility service providers, and startups. Exhibiting at IAA allows you to reach top decision makers, industry giants and leading tech companies in the industry.
What makes it special
IAA offers a 360-degree overview of mobility, which not only invites professionals and the public to exchange ideas and discuss the latest visions and concepts, but also offers them the opportunity to experience innovative vehicle models and mobility solutions directly.